E-mail marketing is becoming more important as consumers are doing more business and keeping in touch online. Dealerships positioning themselves to attract and communicate with these tech-savvy motorcycle consumers will be able to build solid relationships at an extremely low cost.
Most dealerships, however, are still heavily relying on costly “shotgun” marketing approaches such as radio, television, and direct mail. While these tactics can be very successful when paired with the strategic placement of billboards and regular, themed events, e-mail marketing can also be used to supplement or replace your existing marketing efforts with definitely more “bang for your marketing buck.”
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Our eMarketing Advantages |
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Pull both “reward” and “non-reward” customer email from Talon or Light Speed. |
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Create an unlimited number of customized lists and templates. |
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Send any type of email communication – including opt-in newsletters. |
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Build a new revenue and communication stream that you control. |
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Create service reminders or “thank you” follow-ups, or any other type of email. |
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Build forms which route people signing up on your website to a specified list in our system. |
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Automatic e-mail bounce-back/bad address processing. |
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View how your created email will appear in Gmail, Hotmail, Yahoo, and Outlook. |
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Schedule emails to automatically send in advance without any intervention. |
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Our e-mail marketing program, which is built into the More Than Rewards online software suite, will finally allow you take control of an increasingly more effective—and necessary—marketing tactic. Our IT & marketing professionals will provide comprehensive training to help your staff use this tool to continually reach and target market your most valuable customers.
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